Uber Ceases Operations in Pakistan: Uber, the globally recognized ride-hailing service, has made the difficult decision to discontinue its operations in Pakistan, marking a significant development in the country’s transportation landscape. This decision has raised questions and concerns among both customers and drivers regarding the future of ride-hailing services in Pakistan.
In a surprising turn of events, Uber, the global ride-hailing giant, has announced the discontinuation of its app in Pakistan. The company has decided to consolidate its services under the subsidiary brand, Careem.
Uber’s Strategic Move
We’ve decided to cease operating the Uber app in Pakistan. Our subsidiary brand Careem will continue to operate, with the Careem app offering ride-hailing services across Pakistan,” Uber’s spokesperson said in a statement.
Uber’s spokesperson stated, “We’ve decided to cease operating the Uber app in Karachi, Multan, Faisalabad, Peshawar, and Islamabad,” Our subsidiary brand Careem will continue to operate.” This move is a strategic decision to focus on sustained growth and market presence in Pakistan through Careem.
The Acquisition of Careem
Uber acquired Careem for $3.1 billion in March 2019, marking one of the biggest tech deals in the Middle East. Since the acquisition, Uber and Careem have operated independently in many markets, including Pakistan.
Impact on the Market
The discontinuation of the Uber app is expected to bring significant changes to the ride-hailing market in Pakistan. Careem, already a popular choice among consumers, is likely to see a surge in user base and rides.
Looking Ahead
While the Uber app will no longer be operational in Pakistan, the company assures that the quality of service and commitment to the riders and drivers remain unchanged under the Careem brand.
Read Also: Tesla Drops Prices On Model Y, X, And S
