Google Pakistan has launched the App Growth Lab program to support the country’s growing tech industry by providing local startups and developers with the resources and tools they need to build successful mobile apps and grow their businesses.
Pakistan’s tech industry has seen significant growth in recent years, with startups and developers across the country introducing new products and services. However, many local businesses still need help developing and targeting successful mobile apps. The Google App Growth Lab aims to address these challenges by giving startups and developers the support they need to succeed in the competitive app market. App Growth Lab aims to provide Pakistani app developers and startups with the resources, tools, and guidance they need to build and maintain successful mobile apps. The program includes several workshops, one-on-one mentoring sessions, and access to Google’s suite of developer tools and resources. Participants will also have the opportunity to network with other developers and entrepreneurs in Pakistan’s tech industry.
Farhan S. Qureshi, Google’s Regional Director for Pakistan, Bangladesh, and Sri Lanka, said: “Today, we are proud to announce the launch of App Growth Lab to support up-and-coming local developers and help them expand their offerings to an international audience.
The App Growth Lab program is based on four core pillars: uncover the global app and gaming opportunity to understand different levers to set the all-round strategy for a company; bring a user-centric mindset to app and game product development and leverage best-in-class technology to set an app up for long-term success; uncover strategies to win the launch, set up monetization models, and maximize Google’s tools for data to achieve measurable growth; and acquire knowledge of opening an app to the world by leveraging market and platform diversification strategies.
Saad Hameed, CEO of Game District, said: “The Gaming Growth Lab Pakistan 2022 is indeed one of the most insightful programs that we have attended so far in Game District.”
The program will commence in June and run for four months. Interested organizations, app, and development studios may apply till May 22, 2023.
If you’re a startup or developer in Pakistan looking to take advantage of the App Growth Lab program, here are some helpful tips and tricks to get you started.
Start by identifying your target audience and the specific needs your application will address.
Use Google’s suite of developer tools and resources to create high-quality apps that meet the needs of your target audience. Attend workshops and mentoring sessions offered by the App Growth Lab program to learn more about app development and marketing strategies.
Connect with other developers and entrepreneurs in Pakistan’s tech industry to share ideas and collaborate on new projects.
Overall, Google’s App Growth Lab initiative in Pakistan is a big step forward for the country’s tech industry. With the resources and guidance provided by the program, startups and developers have the opportunity to create successful mobile applications that meet the needs of their target audience. Through workshops, mentoring sessions, and other resources offered by the program, local entrepreneurs can gain the skills and knowledge they need to compete in the competitive app market. This initiative has the potential to drive significant growth and innovation in Pakistan’s technology sector, and we look forward to seeing its impact in the coming years.
